K-UTE’s New Look

You may have noticed some changes in our website, particularly on the top menu that hangs out on every page. Or you may have seen a fancy new image show up at the beginning of our lastest video. As part of K-UTE’s fresh new look for 2015, we’ve finally gotten around to changing our logo! Let me tell you a little bit about our thoughts going into making this logo:

  • The swirls are gone! In a way, I’ll kind of miss them. K-UTE’s logo has included swirls for as long as I’ve been here. But for those of you who work in design, you can probably guess that the swirls were a massive pain. Plus, they muddled up the area around the logo and made it awkward to try and put on a dark background. This new logo was designed to be clean and streamlined.
  • We kept the dark charcoal color (#272727) from before. We really like this dark grey, and feel like it gives the logo an edge that a regular black just couldn’t. And that edge was important to us – K-UTE’s style has always been a little rough and colorful, even as it’s tried to be modern and innovative. We think the combination of Charcoal and Red does a good job portraying this. And we’ve added a softer grey (#E9E9E9) to our palette, for use as a background or to fill in lighter letters.
  • The Block U is no longer the most prominant part of our Logo. The big reason for this is to make us more distinguishable from all of the other organizations at the U, to call more attention to the K-UTE Brand. The Block U is still a part of our logo though – situated right on the microphone, to symbolize that we’re still the voice of University Students. We’ve also switched to using Utah Red to further emphasize our ties to the University Community.

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We’ll be releasing a style guide soon for press and partners who need to use our logo.

But let’s give a big thanks to the Talent that went into this logo design: first to our¬†Sales Graphics Designer Alyssa Jorgensen, who laid the groundwork for the design direction, then to our own EJ Orschel, who came up with the design structure we liked, and finally to the amazing Cooper Ferrario, for doing the final polishing and making the logo exactly how it looks now. (Fun fact: On Cooper’s Website you can currently see one of the logo designs we didn’t go with. It’s still really good!)

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Let us know what you think of the new logo, either in the comments section below or on our Facebook page!

 

~~ The K-UTE Radio Directors Team

K-UTE Radio: Fall 2015

Hello Beautiful Listeners.

This summer has felt much longer than it actually was, as I had the chance to watch K-UTE Radio grow within a changing Student Media. Many days have been spent sitting around our conference tables, in our offices, and even in the studio, discussing and debating what the best move is for K-UTE. First we had to decide why we were looking for the best move in the first place. Luckily that was easy – It’s for our listeners and our team.¬†Everything we do is for our listeners and our team.

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I’m very happy to be writing to you from our brand new website. It’s much sleeker and more organized than our old one, and our team has put a lot of care into its design. This website is especially great because it allows us to add a brand new part of K-UTE Radio: a platform for Campus Podcasting. Right now we have four great shows to listen to: The Sports Saloon (our Utah Sports show), The Geekwave (our Geek-themed talk show), Brunch with U (a News Commentary show), and The Rostrum (a new show where we interview a different person of interest every week). Be sure to check them out, you can find their full episode lists at any time by clicking their art on the home page or under the “Shows” menu at the top of our website. We’re still working out the kinks on this podcasting thing, so that should be fun for a while. We’ve also tried to set up our website to become a great place to host content that is produced outside of Student Media. If you or your organization is already producing a podcast, send us a message through our fancy new Contact Us page.

We’ll also be bringing you a host of new blog and video content over the next semester, which we’re super excited about. And our Schedule is brand new too! With shows led by a host of excited producers, hosts, and DJs, we really hope that these shows we’ve created will last a long time, so you’ll know that you can listen to Local Music on Crimson Venue everyday from 3-5 for the rest of your time here at the University, and hopefully beyond! And with brand new shows dedicated to Country, Jazz, Latin, and even Broadway Showtunes, we think there’s something for everyone, whether they be DJs with their own taste in music, or listeners with the vast array of tastes that we have on campus.

K-UTE 2015 Schedule

Now is the best time to get involved with K-UTE. With so many things growing and changing, we want energetic students to get involved in helping us make lasting decisions. If you’ve ever thought it would be fun to DJ your own show, create a podcast about something you’re passionate about, or get experience in the Media Industry, now is your chance. Just hit the “Join Our Team” button on the front page. We look forward to hearing you on air.

Everything we do here at K-UTE, we do with people in mind. We want to tell the stories of this campus, through music, talk, blog, and video. We want to give our staff the opportunities to build something they’ll be proud of. And basically, we want to give the people what they want, as much as we can. Please send us feedback if you have any, and continue to rock out. Go Utes!

 

~~ Jarom “Solar” Norris, Broadcast Manager

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